Closing 2023 with the holiday campaign for The Coffee Bean & Tea Leaf® got us in the holiday vibe a little early too! We did design communication for the Holiday Season campaign, ‘Flavors of Joy’.
The purpose of the campaign was to celebrate the seasonal joy with our consumers with a new twist to the Peppermint Mocha Ice Blended® & the Chili Chocolate Lattes.
The campaign communicated the seasonal flavors with a cozy and festive tone further expressed with in-store décors including Buntings, Danglers, a Santa Selfie Zone, and Greeting Cards, which created a synergy throughout the season.
