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Symphonies Life



Branding Case Study



Symphonies Life transcends the traditional mattress brand—it is a holistic ideology that champions balance, comfort, and tranquility. Rooted in the belief that life should move in harmony, it envisions a world where rest is restorative, and the only disruption is the sound of an alarm clock.


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In Safe Hands Kanpeki Year Six



Spatial Branding



As KANPEKI marked its sixth year, it was a moment of pride and reflection. What began as a humble venture had now grown into a formidable name in personal care, built on the relentless dedication of its people. To honour this journey, KANPEKI partnered with us to recognize the hands that shaped its success.


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KITSA



Branding Case Study



Formis Technologies has been a pioneer in medical equipment and healthcare. Its latest venture is a healthcare essentials app that home delivers the order in just 20-minutes. What separates the brand from being a conventional healthcare provider, is its intention to not make healthcare a distress but a necessity.


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HOMSARA



Branding Case Study



We created the brand system for Homsara, which provides homeware solutions for urban homes. The logo is created with the thought of an ideal and aspirational lifestyle, that prioritises mindful, innovative, modern, and precise homeware solutions.


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GYPSY SYRUP



Branding Case Study



We created Gypsy Syrup's unique brand identity, focusing on natural, gypsy-inspired haircare treatments and standout packaging, making it popular for salon professionals and home users alike.


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THE BLUE



Branding Case Study



We developed the communication strategy for The Blue by T&T Group highlighting personalised living through six distinct design themes, shaping residents' living spaces in Delhi-NCR to match their unique preferences and personalities.


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BISNAC



Branding Case Study



We collaborated with Bisnac (formerly Delish Co.), emphasising its premium and fun identity with small-batch cookies and biscottis, showcasing the brand's commitment to taste, texture, flavours, and freshness in every product.


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MERCH COMMUNICATION FOR THE COFFEE BEAN & TEA LEAF®



India Merch Launch



As the India agency for The Coffee Bean & Tea Leaf®, we upheld their legacy and vision in all communication and design, ensuring memorable experiences that reflect their passion for coffee and tea, since 1963.


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SHOW COMMUNICATION DESIGN FOR WARNER BROS. DISCOVERY



Design Communication



We brought excitement to Warner Bros. Discovery through a versatile communication strategy for the conceptualisation of promotional strategies, ensuring each creative concept resonated while staying true to the brand identity.


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'FLAVORS OF JOY' BY THE COFFEE BEAN & TEA LEAF®



Campaign Story



We conceptualised the "Flavors of Joy" holiday campaign for The Coffee Bean & Tea Leaf®, designing a strategy to immerse customers in a joyful experience, reflecting the brand's commitment to spreading holiday cheer through their offerings.


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INTRODUCING A CHIC BODY CARE RANGE BY HOTTEST EX



Product Range Launch



We conceptualised the marketing strategy and creative execution for the launch of their new range of everyday care products for body, face, and hair, after the success of their initial lineup: Ghosted, Closure, Manicorn & Antiversary.


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5 NATIONAL AWARDS



Announcement



Our clients and our homegrown brand received 5 awards at the 2022 Afaqs Foxglove Awards, including 2 National and Regional Golds in Best Brand Identity, showcasing bold and confident branding experiences for skincare brands.


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PROJECT T



Branding Case Study



We created a branding and communication strategy for Project T by T&T Group, defining ultramodern real estate standards by seamlessly blending cutting-edge design with comfort, exclusivity, and convenience, thus redefining lifestyles.


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THE COFFEE BEAN & TEA LEAF®



Announcement



We have partnered up with The Coffee Bean & Tea Leaf® as their India agency, crafting branding strategies staying true to the brand's global essence. Our creative efforts integrated the heritage of coffee and tea culture into creative campaigns.


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SOPHIC



Branding Case Study



Inspired by a holistic view of beauty and health, we developed a brand strategy that communicates individual skin health and skincare wisdom while emphasising natural origins backed by science-based research.


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SOL



Branding Case Study



As their branding partner, we entered the supplement industry with SOL, crafting a brand system that resonates with consumers seeking hassle-free alternatives, positioning SOL as an ally in maintaining a balanced lifestyle.


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SIPGEL



Branding Case Study



We took charge of the branding, positioning and communication design for Sipgel, a women’s wellness brand offering a natural solution for menstrual pain relief and empowering them to embrace comfort during their cycles.


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DISHA PUBLICATION



Branding Case Study



We revamped Disha Publications, targeting young achievers with a logo symbolising opening a textbook, reflecting the first step towards success and redesigned book covers for enhanced brand appeal and engagement.


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UNGLITCH



Branding Case Study



We developed a cutting-edge brand configuration for Unglitch, a premier tech repair and maintenance service, embodying the mantra "To err is human, to undo tech-support," positioning itself as an authority against tech glitches.


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MAX SQUARE



Brochure Designing



As Max Estates' creative partners, we designed the brand identity and brochure for Max Square, reflecting modern, collaborative workspaces while aligning with Max Estates' reputation for innovation in real estate development.


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BAKKUENDO



Branding Case Study



We partnered with Bakkuendo to create a unique brand identity and user-centric website, showcasing their leadership in autonomous IT solutions for B2B and B2C clients, emphasising expertise and doorstep convenience.


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NOISE



Announcement



We perfected the brand synergy for Noise, blending cutting-edge audio technology with stylish wearables, establishing it as a leading Indian lifestyle brand in the market for audio and smart wearable devices.


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KANPEKI LABS



Branding Case Study



We partnered with Kanpeki Labs to embrace 'Mochi-hada', the Japanese ideal of soft, healthy skin, crafting a brand narrative that celebrates the journey to a soft, supple complexion rooted in Japan's skincare tradition of hydration and rejuvenation.


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WARNER BROS. DISCOVERY



Announcement



As a branding agency collaborating with Discovery Network, we strategised cross-brand integrations, pitches and marketing collateral, leveraging the network's reputation for quality content across diverse channels and OTT platforms.


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SROT



Branding Case Study



As the branding agency for SROT by Geetanjali Salon, we've developed a bespoke skincare concept promoting 'slow beauty', offering personalised treatments tailored to each client's unique skin concerns, ensuring lasting results over time.


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GO MECHANIC



TVC



As GoMechanic's branding agency, we created a quirky, new-age brand identity and seamlessly translated it into their TV commercial, reflecting their app-based car services and unique offerings.


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MANUVEL MALABAR SHOOT



Photoshoot Campaign



We organised a festival and wedding-themed collection photoshoot for Manuvel Malabar Jewellers, highlighting various jewelry types to resonate with Delhi's elite clientele, ensuring alignment with the brand's esteemed reputation.


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VAIKUNTAM



Branding Case Study



As Vaikuntam's branding agency, we drew inspiration from Hindu mythology, positioning the brand as 'the abode of Lord Vishnu', and established it as a visionary real estate builder in Delhi/NCR, prioritising residents' comfort and well-being.


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GYPSY SYRUP



Branding Case Study



We crafted a distinctive identity for Gypsy Syrup, a holistic haircare brand for B2B and B2C markets, celebrating the ancient wisdom of global haircare rituals derived from nature's bounty, reflected in the brand's essence.


read more

HOTTEST EX



Branding Case Study



As our own brand, Hottest Ex, we leveraged its unique name to stand out in the skincare market and capturing attention, all while appealing to consumers seeking distinctive products with a modernist outlook.


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NEQUE SOLE



Branding Case Study



As the branding agency for Neque Sole, we collaborated to elevate their skincare brand by centering it around an empowering ideology, resonating with their key audience and ensuring a unique narrative in the skincare segment.


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ALL MALE INC



Branding Case Study



We collaborated with All Male Inc to craft a robust branding strategy, propelling them into the emerging men's skincare market, establishing them as a standout player with a brand identity that resonates with male consumers.


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THE OPEN COUNTER



Branding Case Study



Collaborating with The Open Counter, a 24*7 community grocery shop, we crafted their unique branding with an innovative approach to grocery retailing sparked our creativity, motivating us to create an exceptional branding strategy.


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EUTOPIA BY T&T



Branding Case Study



We proudly collaborated with T&T Group to bring the concept of urban therapeutic housing to life with their new housing project Eutopia, crafting a narrative reflecting innovation and distinction in NCR's real estate landscape.


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IHSC



Branding Case Study



We partnered with IHSC to craft a distinct identity reflecting their values and commitment to healthcare improvement, effectively communicating their ethos and mission through strategic branding to stakeholders and the public.


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WINSPERT



Website Design



Partnering with Winspert, we crafted an identity instilling trust in aspiring dental students, prioritising seamless user experience on their online platform to ensure a reliable and trust-inspiring narrative in the ed-tech segment.


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JSLL



Brand Identity and Brochure Design



We designed a distinctive brand identity and captivating brochure for Jindal Stainless Lifestyle Limited, showcasing their commitment to quality and innovation in the competitive stainless-steel market.


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'DO NOT' CAMPAIGN FOR T&T



Marketing Campaign



As T&T Group's marketing and branding agency for the T Homes project, we led a comprehensive marketing campaign, spotlighting India's first digital housing innovation in the Delhi-NCR real estate market.


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M COLLECTION BY MAHAGUN



Marketing Campaign



We designed a marketing campaign showcasing ultra-luxury and royalty in premium residential projects. Through strategic messaging and visuals, we positioned M Collection as the epitome of luxury living in Delhi-NCR.


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