Spencer's is a retail store chain, headquartered in Kolkata with its footprints in 35 cities pan-India. The retail chain is known for its 'First Food' format, providing fresh groceries and packaged food.

Spencer's wanted a digital campaign for their Order Groceries Online and Doorstep Delivery service via Spencer's App. We designed three videos for the campaign named ' Just Call Spencer's', fixating upon an easy process of ordering via Spencer's app or call Spencer's along with safe delivery of groceries.

We worked upon the idea of missing ingredients in breakfast, convenient online grocery shopping for older people and Spencer's being a helping hand for home-makers. Conveying the message to use Spencer's app or call Spencer's to order groceries; where synergy being 'missing ingredidents are just a call away'.